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EQUATE Collaborates with KidZania on the Kids for a Greener World Initiative for the 3rd Consecutive Year
25 Apr 2017

EQUATE Petrochemical Company, a global producer of petrochemicals, launched collaboration with KidZania on the Kids for a Greener World initiative for the 3rd consecutive year to promote preserving the environment.

EQUATE’s establishment within the KidZania Facility marks the first petrochemical establishment in KidZania worldwide. The Kids for a Greener World initiative, which runs in collaboration with EQUATE, is themed this year around the “Underwater World” while integrating the importance of plastic and its benefits to our daily lives. EQUATE focuses on informing and educating children about plastic, as well as providing information on efficient waste management for plastics and others to preserve different ecosystems including the aquatic life. This initiative encourages children’s learning by combining fun activities with education in a special setting designed for them.

EQUATE’S Senior Executive of Corporate Communications and Government Affairs Dr. Abeer Sulaiman Al-Omar, commented on this occasion: “As a leading global industrial organization, we at EQUATE, seek to implement our sustainability objectives in partnership with reputable partners around the world. Our collaboration with KidZania has the objective of reaching a large number of children and others to educate them about the significant role of sustainability preserving our environment within a framework of innovative interaction. This initiative with KidZania is part of a holistic approach applied by EQUATE to protect and maintain the environment that constitutes a major cornerstone in our lives as a whole. This is in alignment with EQUATE’ Sustainability Strategy focusing on the economy, society and environment.”

On his part, the Vice President of Leisure and Entertainment at M.H. Alshaya Co. Fernando Medroa said: “We are pleased to join hands, once again, with EQUATE in launching our annual Kids for a Greener World Initiative. Having EQUATE on board for this initiative will definitely bring in the invaluable expertise their team has to better educate children in KidZania about sustainability and the great ‘Underwater World’.”

The initiative, which commenced in early April until May 27, will see EQUATE and KidZania’s collaboration on an underwater themed program, giving children the opportunity to discover the exciting aspects of the aquatic ecosystems through various activities. The initiative also offers a collection of the most practical and achievable ideas to allow children to learn about the world of water, educate them about the importance of safe and clean potable water, as well as give them the opportunity to become certified Environmental Scientists.

Kids for a Greener World is an annual program launched by KidZania to in celebration of the World Environment Day. KidZania’s initiative comes from a vision to host environmental and educational activities enabling children to learn more about the importance of sustainability in different ecosystems on the planet.

The EQUATE Group is a global producer of petrochemicals that create a better world. The Group combines EQUATE Petrochemical Company (EQUATE), its subsidiaries and The Kuwait Olefins Company (TKOC). The EQUATE Group is the world’s second largest producer of Ethylene Glycol (EG) with industrial complexes in Kuwait, North America and Europe that produce Ethylene, EG, Polyethylene (PE) and Polyethylene Terephthalate (PET). The products are marketed throughout Asia, the Americas, Europe, the Middle East and Africa. As a leading global enterprise, the EQUATE Group strongly pursues sustainability principles and best practices wherever it operates through partnerships with various stakeholders including employees and customers as well as societies as a whole in fields that includes human development, environment, education, health and public awareness. The EQUATE Group’s shareholders include Petrochemical Industries Company (PIC), The Dow Chemical Company (Dow), Boubyan Petrochemical Company (BPC) and Qurain Petrochemical Industries Company (QPIC). The Group provides reliable services and solutions that enables global customers and stakeholders to grow and attain the success they seek by being “Partners in Success.” 

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